Ford EcoSport Relaunched in India, A Powerful Return with Bold New Features

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After a brief hiatus from the Indian market, Ford India has officially relaunched the iconic Ford EcoSport in 2024, bringing back one of India’s favorite compact SUVs with a refreshed design and modern features. The new EcoSport promises to reignite the passion of Indian SUV lovers, offering a premium yet accessible option in the competitive compact SUV segment, with prices starting at ₹9.99 lakh (ex-showroom).

Bolder Styling with a Global Touch

The 2024 Ford EcoSport features a fresh design that combines boldness with a global appeal. The front fascia has been updated with a wider hexagonal grille adorned with chrome surrounds, giving it a more muscular and modern look. The SUV now sports new LED projector headlamps with C-shaped DRLs and a redesigned front bumper that elevates its stance.

Retaining its rugged identity, the EcoSport continues to showcase the signature rear-mounted spare wheel, a design element that has become synonymous with the model. To further enhance its appeal, Ford offers dual-tone roof options, sporty alloy wheels, and a new Ocean Blue shade, making the 2024 EcoSport look even more stylish and dynamic on the road.

Premium Interior with Smart Tech

Inside, the 2024 EcoSport makes a significant leap in terms of cabin quality. Ford has focused on offering a more premium interior with soft-touch materials and leatherette upholstery. The centerpiece of the cabin is the new floating 10-inch touchscreen infotainment system, which supports wireless Android Auto and Apple CarPlay for a seamless connectivity experience. The SUV is also equipped with a premium sound system, making every drive a pleasure.

To further enhance comfort, the new EcoSport comes with ambient lighting, rear A/C vents, and a smart sunroof on the top-end variants, creating an inviting environment for both daily commuting and long weekend getaways. The addition of a fully digital instrument cluster gives the cabin a modern and tech-forward appeal, putting key information at the driver’s fingertips.

Turbocharged Performance with BS6 Compliance

One of the most exciting updates for the 2024 EcoSport is the return of the 1.0L EcoBoost turbo petrol engine, now BS6 Phase 2 compliant. This turbocharged unit produces an impressive 125 PS of power, ensuring strong mid-range performance and dynamic handling, all while staying true to the EcoSport’s reputation as a fun-to-drive SUV.

For those who prefer a more traditional engine, Ford has also introduced the 1.5L Dragon petrol engine, offering a naturally aspirated option for buyers. Both engine options are paired with a choice of a 6-speed manual or 6-speed automatic transmission, catering to a variety of driving preferences and needs.

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Safety and Global Standards

Ford has ensured that the 2024 EcoSport maintains its global safety standards, making it a reliable choice for families. The SUV comes equipped with a range of advanced safety features, including six airbags, ABS with EBD, electronic stability control, traction control, hill launch assist, and a rear camera with dynamic guidelines. These features, combined with the inclusion of ISOFIX mounts and a strong safety cell, ensure that the EcoSport delivers a secure and safe driving experience for small families and individual buyers alike.

Variants, Price, and Booking Info

The 2024 Ford EcoSport will be available in four key variants: Ambiente, Trend, Titanium, and Titanium+ Sport. Prices are expected to start at ₹9.99 lakh for the base petrol model and can go up to ₹13.89 lakh for the top-end turbo automatic variant. Bookings are expected to open soon through a hybrid sales model that will involve both digital platforms and selected dealership partners, providing customers with a convenient and flexible buying experience.

The 2024 Ford EcoSport marks a triumphant return for one of India’s most loved compact SUVs. With bold global styling, a powerful turbocharged engine, a tech-filled cabin, and a focus on safety, the new EcoSport is set to challenge rivals like the Hyundai Venue, Tata Nexon, and Maruti Brezza in the highly competitive compact SUV segment. Whether you’re an enthusiast looking for performance or a practical buyer seeking a well-rounded family SUV, the 2024 EcoSport is certainly one to watch in 2024.

Madhav
Madhav

Hi, I’m Madhav! I write about latest auto and mobile updates into crisp, scroll-stopping content. New launch? Big update? I break it down — fast and simple way.

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